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Lee Rooney Creative Director

Multi-talented, multi-disciplined, media neutral, integrated creative

  • About
  • 240 SEC Showreel
  • Work
  • Photography
  • Contact

Vauxhall VR Experiential Campaign

DELIVERABLES:
Fully immersive 360* VR Experience

BRIEF
Vauxhall wanted to give visitors to their stand a chance to witness first hand its unique incar technology via a VR experience. The experience needed to convey how the features are used whilst on a family day out.

AGENCY: TRO
IDEATION: Lee Rooney
ART DIRECTION: Lee Rooney
VISUALISATION: Ade Cruft & Martin Prior

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